Data Science driven Geo visual analytics firm

Granular data & estimations driven informed decision making

Akara builds products that empower businesses with granular data & estimations to enable informed decision making in firms and facilitate learning & research in academia.

The products encompass Akara's deep understanding of economic & business data, research & GIS capabilities, along with cloud-based delivery. The content is a mix of public data and research based estimations developed by researchers at Akara. The large volume content is tailored to address a wider user community. The content keeps growing based on valuable customer feedback. Continuous updates and customer support is provided for the products.

The products are accessible through an annual subscription fee. The product subscribers include top consulting firms, leading management schools, & Government.

District Metrics

Granular estimations of How much Indian HHs earn & spend


Granular data-sets on the Deposit & Credit markets in India

Governance Solutions

Empowering Governance through Data driven Innovative “Civic-Tech” solutions

At Akara, our tailored services cover a wide spectrum of areas, leveraging advanced technologies and domain expertise to address the most critical day-to-day challenges faced by Urban Local Bodies (ULBs) in servicing its citizens.

We specialize in crafting bespoke solutions in key areas of Urban Governance including water, sanitation, solid waste management, transportation and more. Our team collaborates closely with partners and ULBs to design solutions that precisely meet their unique requirements and operational contexts.

With our expertise in nationwide baseline surveys, advanced technology, and GIS capabilities to represent ward level interventions Geo-visually, we are committed to providing reliable, data driven insights that drive positive change across the ULBs.


Akara's data science driven systems help policy makers and administrators across the water value chain from sourcing, quality assessment, equitable and inclusive distribution (across distance and communities), demand assessment and supply gaps across cities and industrial hubs. Akara's dashboards backed by real-time information enables the administration to plan and deliver water infrastructure across the city/industrial hub without gaps.

  • Demand Assessment for 24x7 Drinking Water Supply
  • Industrial water Assessment/ Water Security Audit
  • Non - Revenue Water

Akara's visual analytics solution for sanitation helps a city build its city sanitation plan based on real-time data; evaluate demand drivers in different regions, plan for new infrastructure at a micro-geography level based on demand gaps, evaluate gender gaps in sanitation infrastructure, evaluate the impact of infrastructure and policy implementation.

  • Public Toilet Management System
  • Gender gap analysis at an infrastructure delivery level
  • Faecal sludge and sewerage management system
Solid Waste

SWM faces considerable challenges - implementation of source segregation policies, Collection of waste, Safe disposal of solid waste, engagement of various stakeholders in the SWM value chain etc. With emerging technologies SWM provides opportunities − Value from waste, alternative power and Livelihoods.

  • Gaps in waste bins locations (number of bins per 100 households)
  • Reachability of bins (streetlights availability − convergence from other data)
  • Citizen engagement: complaints/suggestions on waste disposal
  • Quantum and type of waste from various sources (institutional, households, businesses) for value generation
  • Risk zones of waste generation during natural calamities such as floods
  • Real-time data and routes for waste collection trucks

Transportation sector has witnessed tremendous changes in delivery models in the recent years, ever since the advent of user-pay and PPP models. Need for robust data for demand assessment, project monitoring and user-payments necessitated due to larger private sector and banking participation, multiplicity of stakeholders and the thrust imparted by Smart Cities projects on urban mobility. Akara's has conducted various studies

  • Traffic Analysis and mobility studies based on real-time data projections based on simulations for cities with map-based visuals.
  • Origin-Destination assessment studies for road and rail projects, feasibility studies and Speed-Delay surveys to assess the demand potential for transport infrastructure.
  • Transport sector studies are backed by robust estimates of demography and economy in the impact areas.
Urban Governance

Assessment of Property Tax collections, Assessment of Service level Benchmarks for public service delivery etc.

  • Streamline the processes of maintaining records of properties and utilities in the towns, and standardize them across all the municipal bodies in the State.
  • Roll-out Standardized database and software solution covering all the ULBs.
  • Digitize records and make them available to all stakeholders online
  • Map-view to facilitate understanding of reach and clustering of civic services against properties

Demand Assessment for Housing particularly, Affordable Housing is critical to sustain the rapidly urbanisation happening in India. The towns/cities are facing challenges in managing the requirements of citizens in terms of housing & other civic amenities.

Akara has conducted a baseline assessment of the demand for housing for a specific area. The process involves - in building the survey instrument, the CAPI, capturing the primary data from the field followed by analytics and mapping the housing demand Geospatially including mapping the infrastructure/amenities to assess the location preferences.

The aim of the solution - Demand Assessment for Housing is to provide accurate insights into the current & future housing needs of a specific area, enabling the stakeholders to make informed decisions.

  • Civic Tech
  • Water
  • Sanitation
  • Solid Waste
  • Transportation
  • Urban Governance
  • Housing

Elevating businesses through Data Powered solutions

At Akara, we develop & deploy data powered solutions that assist in decision-making for growth of businesses. The innovative solutions are centred around the integration of disparate data-sets --- Public data, client’s proprietary data & research based estimated data. The solution leverages Geo-spatial delivery with heat-maps & Choropleth maps, for evolving business strategy & interventions at micro-geographies.

Enterprises deploy the solution for actionable decisions in the areas of business planning, identifying opportunities for growth, optimal allocation of resources, amongst others.


Our solutions cater to the Dealer Network management challenges such as dealer’s conformity to the OEM’s brand identity & following all the processes as laid down by the OEM brand, expansion & optimisation of dealer network. Akara provides Technology Driven Audits & Dealer Network Analytics solutions to assist the OEMs in management of their Dealer Network.

  • Technology driven Audits of the OEM dealers play an effective role in managing & ensuring that the dealers are adhering to the OEM Brand standards. The outcome of the digital audits are linked to performance incentives of the dealers.

    The solution comprises mAPP & web-APP to manage the network Audit The mAPP enables capturing the photographic evidence from the dealer on each parameter, followed by processing of the dealer data to generate the Dealer Hygiene scores and finally publishing the hygiene scores on a Geo-visual Dashboard. The entire process is monitored & reported in real-time and the audits are conducted quarterly.

  • Dealer Network Analytics

    Expansion & optimisation of dealers across towns/regions is an on-going challenge at the OEM. Such an exercise evolves over-time depending upon various factors such as different economic cycles, changing demographics, varying household incomes across geographies & household buying expectations for a four-wheeler. In addition, vehicle registrations at micro-geographies are a useful lead indicator to decipher customer buying patterns. All of these including client’s proprietary data is deployed to build a decision-support Dealer Analytics solution.

    Akara’s expertise in understanding & deploying disparate data-sets & its Geo-visual delivery facilitates the OEM in making informed-decisions on Network Management using the analytics emerging from the solution developed by Akara.

Consumer Goods

Triangulation of disparate data-sets wrong with Geo-visual delivery facilitates informed business decision-making at micro-geographies.

Combining public data-sets such as demographics, location of retail outlets, with customer’s proprietary data & public data driven estimated market data at category level, facilitates in evolving decision-making matrices at micro-geographies. The Geo-visual delivery through heat-maps & choropleth maps with triangulation of data facilitates in :

  • Category wise targeted intervention for business growth at micro-geographies
  • Category wise target setting for different regions/districts
  • Allocation of resources by Category for a region
  • Expansion of distribution network for the category

Locational intelligence is one of the key inputs for the FMCG marketers Akara's solutions help the FMCG firms to build robust locational intelligence systems. The Geo-visual delivery of heat-maps & choropleth maps with granular data sets at the ward level in a town like -- demographics, affluence characteristics like different asset ownership by HHs, Geo−code of the retail outlet, proprietary data of the client helps in decision-making in in areas such as

  • Targeted brand promotion at micro-geographies
  • Insights on success patterns/efficacy of Ad campaigns at micro-geographies within a town
  • Comparative analytics across brands
  • Competition analysis
  • Data Powered
  • FMCG
  • Consumer Goods
  • Automobiles
Reach Us
Address: 20th Floor, Oberoi Commerz II
International Business Park, Oberoi Garden City
off Western Express Highway
Goregaon (East), Mumbai-400 063
Address: "Sri Charana Padhuka"
New No: 28/3-4&5, Old No: 23/3-4&5,
Velu Street, West Mambalam,
Chennai − 600 033.
Linkedin: @akararesearch